This is what FTTSA tries to do. It is an NGO that deals with “certification”. This is an independent stamp of approval given to tourism related business that operate in a certain (i.e. community benefiting) way. It is voluntary, but having the certification gives the company better market standing. It deals with both community based tourism, yet also more luxurious hotels for example, that demonstrate they are working under the guidelines of sustainable tourism. For example, a big, expensive hotel would have to employ a certain number of people from the community or use a certain amount of local produce, so that the tourists coming to an area directly benefit that specific area. The idea is that it is not mass tourism (where lots of people have poorly paid jobs), but rather a developmental tourism that is a sustainable operation involving communities. South Africa is the first country to try this, and it is something that if tailored to specific countries, could work in other places. |